About The Guide

The Presales tooling market has seen an explosion of investment over the past few years. leading to a slew of new vendors focused on helping Presales organizations and practitioners improve their efficiency and effectiveness. With so many new vendors in the market, many Presales organizations are unaware of which vendors exis, what they do, and how each vendor can help.

In Q3 2021, Kerry Sokalsky, President & Founder of Presales Mastery and Chris White, CEO & Founder of Tech Sales Advisors and the Author of The Six Habits of Highly Effective Sales Engineers, desided to join forces to help improve marketplace awareness and clarity about these exciting new Solutions.

19 vendors who focus on solving challenges faced by Presales organizations agreed to participate in the inaugural Presales Buyer’s Guide, which was released on April 18, 2022.


19 leading presales vendors went through a rigorous research process and are all profiled in detail.  14 additional vendors to be aware of are also included.